Privacy Policy for MapMyLondon.com
We are staunchly committed to protecting and meticulously safeguarding your privacy and personal data through advanced protection protocols and comprehensive security measures across our entire platform.
This policy applies where we are acting as a data controller with respect to the personal data of our website visitors and service users; in other words, where we determine the purposes and means of the processing of that personal data. In this role, we are responsible for maintaining comprehensive oversight of how your personal information is collected, used, and protected throughout our systems.
We may process usage data, which comprehensively includes page views, click patterns, navigation paths, time spent on pages, device information, browser type, and interaction metrics. This information is collected through server logs, cookies, and analytics tools and may include search queries, feature utilization, and content engagement patterns. The source of this data is our analytics software and server monitoring systems. We process this information for several important purposes, including improving website performance, enhancing user experience, analyzing user behavior patterns, and optimizing our services, which enables us to deliver personalized content, improve navigation efficiency, and enhance site functionality. The legal basis for this processing is our legitimate interests in monitoring and improving our website and services.
We may process account data, which comprehensively includes email addresses, usernames, passwords, account preferences, registration dates, and account status. This information is collected through registration forms, account updates, and user preferences and may include communication preferences, notification settings, and account security choices. The source of this data is direct user input during account creation and management. We process this information for account authentication, service provision, security monitoring, and communication purposes, which enables us to maintain secure user accounts, provide personalized services, and ensure account protection. The legal basis for this processing is the performance of a contract between you and us and/or taking steps at your request to enter into such a contract.
We may process profile data, which comprehensively includes names, biographical information, profile pictures, interests, and preferences. This information is collected through profile creation forms, preference settings, and user submissions and may include professional information, personal interests, and customization choices. The source of this data is direct user input and profile updates. We process this information for personalizing user experience, enabling user connections, providing relevant content, and enhancing service functionality, which enables us to deliver tailored experiences, facilitate user interactions, and improve content relevance. The legal basis for this processing is our legitimate interests in operating and improving our platform services.
Your Rights:
Right to Access: You have the right to request copies of your personal data that we hold. This includes the right to know whether we process your personal data and access that data in a clear and understandable format. This includes the ability to view your stored information, receive a copy of your data, and understand how your data is being used. To exercise this right, you can submit a formal request through our dedicated data access portal or contact our privacy team directly. We will respond within 30 days and may require government-issued identification, proof of address, and account verification to verify your identity.
Right to Rectification: You have the right to request that we correct any inaccurate personal data we hold about you, as well as the right to request completion of any incomplete personal data. This includes the ability to update personal information, correct errors, and modify incomplete data fields. To exercise this right, you can use our account settings panel or submit a correction request through our support system. We will respond within 15 days and may require account verification, supporting documentation, and specific details about the corrections needed to verify your identity.
Right to Erasure: You have the right to request the deletion of your personal data when there is no compelling reason for its continued processing. This includes the ability to remove account information, delete stored data, and withdraw processing consent. To exercise this right, you can initiate a deletion request through our privacy center or contact our data protection officer. We will respond within 30 days and may require password confirmation, identity verification, and explicit confirmation of deletion request to verify your identity.
Right to Restrict Processing: You have the right to limit the ways in which we use your personal data, particularly in cases where you have concerns about the accuracy of the data or how it’s being used. This includes the ability to pause data processing, limit data usage, and temporarily block certain processing activities. To exercise this right, you can adjust your privacy settings or submit a processing restriction request. We will respond within 20 days and may require account authentication, specific processing details, and written confirmation to verify your identity.
Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format, and to transmit this data to another controller. This includes the ability to download your data, transfer information between services, and receive data copies. To exercise this right, you can use our data export tool or submit a portability request through our privacy portal. We will respond within 30 days and may require two-factor authentication, account ownership verification, and destination service details to verify your identity.Data Processing and Security
We process Service Data which includes user profiles, account settings, and platform preferences. This processing involves automated collection and analysis, enabling us to provide personalized mapping experiences and location-based services. For example, in the context of urban navigation, this includes customized route planning and location bookmarking. The legal basis for this processing is legitimate interests and contractual necessity, specifically to deliver our core mapping services and maintain service quality.
We process Technical Data which includes device information, IP addresses, browser types, and system configurations. This processing involves automated logging and analysis, enabling us to optimize platform performance and ensure compatibility. For example, this includes adapting map rendering based on device capabilities. The legal basis for this processing is legitimate interests, specifically to maintain service functionality and security.
We process Communication Data which includes messages, support tickets, and feedback submissions. This processing involves storage and analysis of user interactions, enabling us to provide customer support and service improvements. For example, this includes handling location-specific queries and route suggestions. The legal basis for this processing is legitimate interests and consent, specifically to maintain user communication and service quality.
We process Transaction Data which includes subscription details, payment records, and service usage history. This processing involves secure payment processing and record-keeping, enabling us to manage subscriptions and provide premium features. For example, this includes processing premium map access and custom route planning subscriptions. The legal basis for this processing is contractual necessity and legal obligations.
We process Preference Data which includes saved locations, route preferences, and customization settings. This processing involves storage and analysis of user choices, enabling us to provide personalized experiences. For example, this includes remembering favorite locations and preferred routing options. The legal basis for this processing is legitimate interests and consent.
Security Measures
Our comprehensive encryption protocols ensure end-to-end protection of your data, incorporating industry-standard algorithms and regular security updates to maintain data integrity. This includes regular security assessments and penetration testing by qualified professionals.
We implement multi-layered security infrastructure, including advanced firewalls and intrusion detection systems that continuously monitor for and prevent unauthorized access attempts. This infrastructure undergoes regular updates and enhancements.
Access to personal data is strictly controlled through role-based permissions, multi-factor authentication, and detailed access logs. We maintain comprehensive audit trails of all data access and modifications.
Our continuous monitoring systems provide real-time threat detection and automated response protocols, ensuring immediate action against potential security threats.
We maintain comprehensive backup procedures with encrypted offsite storage and regular recovery testing, ensuring data availability and integrity.
All staff undergo regular security awareness training and must comply with detailed data protection protocols, including specific training for handling sensitive data.
International Transfers
We may transfer your personal data to countries outside your jurisdiction. These transfers are protected by appropriate safeguards, including Standard Contractual Clauses, Privacy Shield certification, and Binding Corporate Rules. Each international transfer is conducted under strict protocols that ensure:
– Adequate data protection standards
– Compliant processing procedures
– Enforceable data subject rights
– Effective legal remedies
International transfers are protected by ISO 27001, GDPR, and CCPA standards, ensuring compliance with international data protection regulations. We implement additional measures including:
– Regular compliance audits
– Data protection impact assessments
– Documented transfer mechanisms
– Continuous monitoring procedures
Regarding international transfers, you maintain specific rights including:
– Right to information about transfers
– Right to object to transfers
– Right to withdraw consent
– Right to data protection guarantees
Data Retention
We maintain specific retention periods for different data categories:
Account Information: 24 months after account closure to comply with legal requirements and handle potential reactivations
Usage Data: 12 months to analyze usage patterns and improve services
Transaction Records: 7 years to comply with financial regulations and tax requirements
Communication History: 36 months to maintain service continuity and handle ongoing queries
Technical Logs: 6 months for security monitoring and system optimization
These retention periods are determined by:
– Legal requirements
– Business purposes
– Technical necessities
– User preferences
Special circumstances affecting retention:
– Legal obligations
– Dispute resolution
– Security investigationsCookie Policy for mapmylondon.com
Essential cookies serve fundamental functions for basic website operations. These cookies process authentication tokens, security parameters, and session data to enable core site functionality. They handle user login states, protect against unauthorized access, and maintain technical stability across our mapping platform. For example, these cookies store your current map view coordinates and zoom levels to ensure seamless navigation.
Functional cookies enhance your experience by remembering your preferences and customizations. They process user selections and interface choices to enable personalized site interaction. For example, these cookies remember your preferred map styles, saved locations, and custom route preferences on mapmylondon.com.
Analytics cookies help us understand how visitors interact with our mapping services. They collect anonymized data about page interactions, navigation patterns, and feature usage to improve our services. These cookies track which map features are most popular, common search patterns, and typical journey planning behaviors.
Performance cookies assess and optimize our website’s technical operation. They monitor loading times, server response rates, and system stability to ensure optimal service delivery. These cookies help us identify potential technical issues and optimize map rendering speeds across different devices and connections.
Cookie Management
You can control your cookie preferences through your browser settings, our site’s privacy center, or your account preferences panel. Our cookie consent tool allows granular control over non-essential cookies while ensuring essential functions remain operational.
GDPR Compliance
For EU residents, we implement strict data protection measures including explicit consent mechanisms before cookie deployment, minimal data collection practices, and clear purpose limitations for all data processing activities. We maintain transparent processing records and implement appropriate storage limitations.
CCPA Compliance
California residents enjoy additional privacy rights, including the right to know about personal information collection, request data deletion, opt-out of data sales, and receive equal service regardless of privacy choices. We provide accessible tools to exercise these rights through our privacy center.
COPPA Compliance
For users under 13, we employ strict age verification procedures and require parental consent before collecting any personal information. We limit data collection to essential service operation and provide parents complete access rights to their children’s data.
Updates and Changes
We regularly review and update our privacy practices to maintain compliance with evolving regulations. Users receive notifications about significant changes, and we maintain detailed documentation of policy updates. When necessary, we request renewed consent for modified data processing activities.
Contact Information
For privacy-related inquiries:
Primary Contact: [email protected]
Response Time: Within 48 hours
Verification Required: For data-related requests
Available Support: Privacy concerns, data requests, rights exercise
This policy was created specifically for mapmylondon.com and covers all associated services within the digital mapping industry.